Hyatt Hotels’ APAC President: We will open 21 new hotels and resorts by 2020
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Hyatt Hotels' APAC President: We will open up 21 new hotels and resorts by 2020
Central properties in the region include the Park Hyatt Kyoto, Andaz Seoul Gangnam and Alila Dalit Bay on Sabah'south pristine west declension, David Udell tells CNA Luxury.
Hyatt Hotels' Asia Pacific President David Udell. (Photograph: Hyatt)
22 Jul 2022 06:30AM (Updated: 04 Jul 2022 06:04PM)
Luxury travellers are a demanding lot. It takes a great bargain more thousand-threadcount sheets and Salvatore Ferragamo bath amenities to wow a been-there-done-that-seen-it-all jet set crowd these days.
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Just ask Olivier Jolivet, CEO of COMO Hotels & Resorts. The upscale boutique hotelier is upping its game with ultra sectional destination experiences like its recent Himalayan Motion-picture show and Photography Trek with honor-winning photographer Michael Turek at its two Kingdom of bhutan properties: Uma Paro and Uma Punakha.
In Florence, Italy, the Il Salviatino hotel takes the non-and then-humble bubble bath to a whole other level of luxe: Filled with Prosecco, Spumante, or French Champagne at €nine,000 (S$xiii,800) a pop. Make that several trillion snaps, crackles and pops.
The Burj Al Arab Jumeirah in Dubai, meanwhile, gives guests 24-karat aureate iPads to brandish for the duration of their stay.
And so there's the U.s.a.$450,000 (Due south$611,000) Want The World package at The Venetian in Las Vegas (where else), which lures high-rollers with a iv-nighttime stay in its Presidential Suite, a personal butler and photographer, magnums of Swarovski-encrusted Moet & Chandon, and a custom-fabricated block with the most outlandish cake-topper imaginable: A diamond necklace.
"Today's increasingly diverse luxury travellers are looking for greater personalisation, whether they are travelling for business concern or leisure," observed David Udell, Hyatt Hotels' Asia Pacific President.
Their desire for unique, accurate experiences will continue to shape the industry in a big style and bespoke experiences are condign the gild of the day, Udell believes.
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HEY, BIG SPENDERS
The hospitality behemoth, already with more than 180 hotels in 17 countries across the Asia Pacific, is now augmenting its luxury portfolio with 21 new hotels and resorts slated to open up by cease-2020.
Hyatt's luxury portfolio, which currently accounts for 40 per cent of the grouping's overall business, will be additional by more than 25 per cent when these new luxury properties open up their opulent doors.
Its luxury business comprises the Park Hyatt, 1000 Hyatt and Andaz hotel brands, and is also going more lifestyle and wellbeing-focused with the conquering of Two Roads Hospitality in belatedly 2018, which added Alila to the portfolio along with Destination, Joie de Vivre, Thompson and Tommie hotels.
What's driving this sudden burgeoning of properties?
"We see enormous potential to abound our luxury portfolio in the Asia Pacific," said Udell.
And, as virtually other hospitality players will besides attest: Fierce demand from Chinese consumers.
"Greater China remains one of the most of import markets for Hyatt and nosotros plan to double our presence in Greater China to care for Chinese and foreign travellers in meaningful means," he said.
Added Udell: "Today'south Chinese consumers are an evolving demographic every bit they travel domestically and internationally more than ever before. According to the Ministry of Civilisation and Tourism of The People's Republic of China, domestic tourism revenue saw a 13 per cent increment terminal year, recording CNY5.05 trillion (almost S$1 trillion) in revenue."
China, alongside India, represents the 2 fastest-growing outbound markets in the world. Topping the list for outbound tourism spending in the Tourism Highlights 2022 report by the Un Globe Tourism Organization, Chinese travellers circulated some US$257.7 billion around the globe the previous year – and Hyatt and its brigade of brands are positioning themselves to internet their future spend.
THE ALLURE OF ALILA
Alila, which means Surprise in Sanskrit, is all about the kind of personalised hospitality Udell alludes to.
"Known for its combination of innovative design, eco-luxury and an unprecedented level of private space in unique locations, what sets the Alila brand apart is crafted artisanship, personalised hospitality and bespoke journeys," he said.
Two new Alila hotels volition shortly open in Malaysia and Oman: Alila Dalit Bay on a pristine beachfront along Sabah's west coast with a longhouse pattern inspired by the ethnic Dusun Lotud tribe, and Alila Hinu Bay in the littoral town of Mirbat in the Dhofar governate in southwestern Oman.
THE WORLD OF HYATT
The brand near powering the group's ambitious expansion, however, is Park Hyatt.
"Nosotros volition have a record number of vii Park Hyatt hotels opening in under ii years," Udell said. "This is a significant milestone for Hyatt since, on average, we add one Park Hyatt property per year."
These will be in locations the group has identified equally height cultural and business destinations such every bit Kyoto and Niseko in Japan, Suzhou and Shenzhen in Prc, Jakarta in Indonesia, Doha in Qatar, and Auckland, New Zealand.
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Park Hyatt Kyoto, for instance, is conceived as a luxury guesthouse in the heart of Higashiyama – i of the all-time-preserved historic areas in Japan'due south quondam purple majuscule.
"The hillside retreat will be an architectural gem, designed as the quintessential guesthouse illuminated by the mist and the moon, offering a unique blend of modernistic heritage and hospitality," said Udell.
Then, there's Park Hyatt Niseko Hanazono set to open this winter in the popular ski destination deemed 1 of the globe'due south all-time.
"The resort will offer ski-in, ski-out admission aslope breathtaking views of Mount Yotei – often referred to every bit the Mount Fuji of Hokkaido Island," he added.
Conceptualised by influential blueprint studio Yabu Pushelberg, Park Hyatt Shenzhen will offer "an Asian-inspired sanctuary in the heart of the city'due south Futien business organisation district." It volition also house the city's loftiest restaurant, Altitudes, on the 117th and 118th floors.
In New Zealand, Park Hyatt Auckland volition be positioned as a sophisticated, waterfront wharenui (Maori for dwelling) where intimate experiences accurate to local civilization accept centrestage, in the Wynyard Quarter with unobstructed views of the Waitemata Harbour.
The grouping's g matriarch, Yard Hyatt, will go along expanding its reach in China, India, Republic of korea, Saudi Arabia and Kuwait.
Hefei, capital of Anhui Province in People's republic of china, volition get its tallest hotel with One thousand Hyatt Hefei, while the brand is also erecting its outset hotel in Kingdom of saudi arabia, Grand Hyatt Al Khobar, in 1 of the largest cities in the Gulf Cooperation Council (GCC) which, together with Dammam and Dhahran, form the Triplet Cities – Saudi arabia'due south central economical and tourism hubs.
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FIRSTS FOR ANDAZ
More firsts in Republic of korea and Dubai equally Andaz Seoul Gangnam (designed by Studio Piet Boon from holland) moves into the vibrant, affluent Apgujeong neighbourhood of the Gangnam district, and Dubai besides gets its first Andaz hotel: Andaz Dubai The Palm, providing guests with exclusive beachfront access.
All in, the Andaz brand, named after the Hindi discussion for personal style, volition be doubling its footprint in the Asia Pacific with new openings in Bali and Shenzhen, Sanya and Xiamen in China.
Come 2020, luxury travellers will no doubtfulness be spoilt for choice and y'all may just step into a Hyatt-owned property without even knowing it.
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